Targeted Marketing Campaigns Develop New Business

Egg-cellent Packaging Concepts
Booths Supermarkets
International Assignment Brand Development
Hitachi & Johnson Controls
Peddling The District
Tour of Britain Legacy Project
Amazing – Print & Display
Kelham Hall & Country Park
Top Marks for Event Marketing
Marks Hall Gardens & Arboretum
Cereal Exhibitors – Design & Build
Hutchinsons Group
Glittering Design, Web & Print
Wish Upon A Sparkle
Animated Storytelling & Web
Omnia Precision Agronomy
Just The Tipple Website & Packaging Design
Milestone Brewery
Cut Above The Rest – Film & Web
Inizio Hair
Dish of The Day – Branding
The Real Fish & Chip Co
The Real Burger Co
Event Management
Silicon Forest

As a proud independent brand and interactive agency, Bazzoo work with clients nationally and internationally to craft marketing campaigns that drive sales and create brand awareness.

Our experienced strategists regularly conduct marketing audits to determine the effectiveness and consistency of brand and marketing collateral – both print and digital. In addition, we regularly review how a client’s brand can be updated (working with focus groups and key customers) and refined as markets mature or develop and where new product ranges or shifts in customer demographics.

The examples of recent projects covering design, digital, display and events we hope might provide inspiration for those looking for a step change in their marketing activity.

Not all projects are complex or expensive, sometimes it’s as simple as updating a logo, strap-line or colourway. In other circumstances, a marketing audit might reveal deficiencies in a client’s website. At its most basic level, this could be reprogramming and reordering a website to make it more suitable for viewing on mobile and tablet devices. This process is often accompanied by development of a client’s social media presence.

Where a company has detailed technical or promotional literature, experience shows that this does not always keep pace with the digital presence. In many instances, we have reviewed and updated printed literature as it is preferred by some clients.

As with print, display materials might look outdated and old fashioned. If this is the case, then there may be an opportunity to evaluate the latest exhibition stands which are generally lighter and easier to assemble with excellent print quality and definition.

If it’s marketing advice, strategy or research you’re after, our experienced team are happy to advise on the best strategies and tactics to grow your business.

For an initial free consultation, book an appointment with James at Bazzoo.

Feeling Fruity With The Bramley Apple man

Famed for its incredible fruit juices John Starkey the eponymous Bramley Apple man went to award – winning brand and interactive agency Bazzoo to design and build a new responsive website.

The website builds on Sir John Starkey’s 100 year heritage and the Bramley Apple legend which has resonance with consumers across the world.  John Starkey fruit juices which include Original Bramley, Bramley & Cox, Old English Blend, Discovery and Bramley & Blackberry.

The juices have a fast growing and very loyal customer base and are available at leading independent grocers, farm shops and delicatessens across the East Midlands, London and the home counties. The website has a helpful interactive map listing where you can buy their products. Fine food stores include Chatsworth, Welbeck, Doddington Hall and Uncle Henrys.

In addition juices are available in many of the UK’s most notable restaurants, pubs and eateries including Hambleton Hall and Harts Nottingham

Innovation has played a big part in the development of the business and their juice pouches won Rural Innovation of the year.

Bazzoo has extensive experience in FMCG building brands and working on campaigns for products across the UK’s leading supermarkets and independent grocers and delicatessens. This includes the development of point of sale material.

For an informal chat with the team at Bazzoo, call us on 01636 821 607 or email studio@bazzoo.co.uk

The Mark of A Great Sculpture Exhibition

From 29th July-10th September, Marks Hall Gardens & Arboretum will be hosting an exhibition of sculpture in its magnificent grounds.

The event was produced by Sculpture Events and Bazzoo who have built an enviable reputation for mounting major outdoor sculpture events across the U.K.,  this has included Doddington Hall near Lincoln, Coughton Court – a National Trust property in Warwickshire, Sculpture in The Sanctuary in Nottinghamshire, Greyfriars’ in Worcester which included a sculpture trail along historic Friar Street.

Bazzoo have also organised a specialist sculpture showcase for ONEOFONE Ltd at Top Marques in Monaco and more recently, have designed and installed a major exhibition in Newark celebrating the life of T.E. Lawrence aka ‘Lawrence of Arabia’.

Following on from these successes, Bazzoo have been working closely with Essex based Marks Hall and its marketing team to deliver their second fine exhibition of sculpture which opens this weekend (29th July).

The sculptural extravaganza will be opened by Dr Charles Saumarez Smith CBE, Secretary & Chief Executive of the Royal Academy, London and features the work of Mel Fraser in Gondwanaland.

A dedicated website has been built to showcase the exhibition and provide details of over 60 national and international sculptors who will be exhibiting over 300 pieces of art. To support the event, a 32 page brochure has been produced together with leaflets, posters, invitations and film (a review of the 2015 event can be viewed below).

(Postcard – both sides)

 

An important aspect of the event is to engage with sponsors, supporters and the volunteers who have worked to maximise the publicity they receive from the event and to acknowledge their support.

Sculpture at Marks Hall runs from 29th July to 10th September.

Bazzoo continues to grow its exhibition and events business, working with clients across the United Kingdom and welcome enquiries from companies looking to refresh their services. For an informal chat with the team at Bazzoo, call us on 01636 821 607 or email studio@bazzoo.co.uk

A Glittering Partnership

Bazzoo have been working with Wish Upon A Sparkle, a fun and exciting brand who specialise in face and body glitter make-up. Over the past few months, Wish Upon A Sparkle and Bazzoo have been creating marketing collateral to further develop the ‘Sparkle’ brand and drive sales. A key strategy has been to target the festival season where there are a larger number of potential customers and would see great opportunities to raise the profile of the brand and build loyalty.

Product brochures have designed in tandem with an e-commerce website to build a new sales distribution channel whilst demonstrations and private parties engage instant participation and advocates.


 

Positioning of the product through improved packaging and labelling has helped to improve the customer experience and has simplified order fulfilment.


The ‘go to’ event for Wish Upon A Sparkle was the British Style Collective presented by The Clothes Show in Liverpool.  A huge open plan stand designed by Bazzoo in the main thoroughfare adjacent to some of the world’s leading fashion and retail brands (River Island, John Lewis, Oasis, Nair, Monsoon, Glamour, The Body Shop, etc.) ensured record numbers of visitors to the stand with a bevvy of celebrities present including Vogue Williams, Kimberley Walsh, Mollie King, Sarah Ashcroft and Lisa Snowdon.

 

 

Bazzoo continues to grow its exhibition and display business, working with clients across the United Kingdom and welcome enquiries from companies looking to refresh their exhibition presence. To get in touch with the team at Bazzoo, call us on 01636 821607 or email studio@bazzoo.co.uk

 

 

Making An Exhibition A Cereal Event

Specialist exhibition and display agency, Bazzoo, designed and installed this year’s trade stand for Hutchinsons at Cereals 2017, the UK’s leading technical agriculture event attracting over 20,000 visitors.  A high profile visible presence was the brief for the event which is an integral element of the group’s marketing strategy. This aims to raise the profile of Hutchinsons Group as dynamic forward looking Crop Production Specialists and innovators  of effective agronomy solutions including Omnia Precision, Healthy Soils and Plant Vision.

A flexible, tensioned fabric (TFS) double sided display system was used to dress the marquee which enabled the client to vary the messaging according to the audience (which varied during the day and included press briefings) whilst at the same time allowing zoning within the marquee.

The TFS portrayed very large high quality images and illustrations which where used widely by the press to provide an interesting background to their press shots which included the final of the “Cereals Challenge’, Hutchinsons and Velcourt and supported by the British Guild of Agricultural Writers.

It was also important that the stands could be used again for a multitude of events including regional technology centres.

In addition to the display stands, module TV displays, hanging graphics and customised merchandise were used to highlight the key brand attributes. Printed catalogues also supported the launch of Omnia Precision, Plant Vision and Healthy Soils.

 

 

On the television screen, informative technical videos of their Omnia Precision agronomy software and the latest cost of production analysis provided visitors with an under. Bazzoo also embedded some novel animated  infographics into the film.

Illustrated below are some of graphic displays at the event which provide a glimpse at the innovation central to the future of farming.

With such a high volume of traffic around the event, the Hutchinsons stands had plenty of exposure and were seen by thousands of people.

 

If you are requiring exhibition stands for your business or event, get in touch with the team at Bazzoo on 01636 821607 or email studio@bazzoo.co.uk