Targeted Marketing Campaigns Develop New Business

Egg-cellent Packaging Concepts
Booths Supermarkets
International Assignment Brand Development
Hitachi & Johnson Controls
Peddling The District
Tour of Britain Legacy Project
Amazing – Print & Display
Kelham Hall & Country Park
Top Marks for Event Marketing
Marks Hall Gardens & Arboretum
Cereal Exhibitors – Design & Build
Hutchinsons Group
Glittering Design, Web & Print
Wish Upon A Sparkle
Animated Storytelling & Web
Omnia Precision Agronomy
Just The Tipple Website & Packaging Design
Milestone Brewery
Cut Above The Rest – Film & Web
Inizio Hair
Dish of The Day – Branding
The Real Fish & Chip Co
The Real Burger Co
Event Management
Silicon Forest

As a proud independent brand and interactive agency, Bazzoo work with clients nationally and internationally to craft marketing campaigns that drive sales and create brand awareness.

Our experienced strategists regularly conduct marketing audits to determine the effectiveness and consistency of brand and marketing collateral – both print and digital. In addition, we regularly review how a client’s brand can be updated (working with focus groups and key customers) and refined as markets mature or develop and where new product ranges or shifts in customer demographics.

The examples of recent projects covering design, digital, display and events we hope might provide inspiration for those looking for a step change in their marketing activity.

Not all projects are complex or expensive, sometimes it’s as simple as updating a logo, strap-line or colourway. In other circumstances, a marketing audit might reveal deficiencies in a client’s website. At its most basic level, this could be reprogramming and reordering a website to make it more suitable for viewing on mobile and tablet devices. This process is often accompanied by development of a client’s social media presence.

Where a company has detailed technical or promotional literature, experience shows that this does not always keep pace with the digital presence. In many instances, we have reviewed and updated printed literature as it is preferred by some clients.

As with print, display materials might look outdated and old fashioned. If this is the case, then there may be an opportunity to evaluate the latest exhibition stands which are generally lighter and easier to assemble with excellent print quality and definition.

If it’s marketing advice, strategy or research you’re after, our experienced team are happy to advise on the best strategies and tactics to grow your business.

For an initial free consultation, book an appointment with James at Bazzoo.

Real Burger Co Logo

Building an Independent Burger Brand

The UK ‘s love for gourmet burgers continues to grow. Mintel Research estimates that the sector is worth over £3.3m and customers are becoming more demanding, looking for customised bread and toppings. Consequently, there has been a huge growth in independent gourmet burger bars using locally sourced ingredients.

A great example is the Real Burger Co in Newark-on-Trent. The gourmet restaurant is located in a landmark building on the historic Castlegate ‘strip’. Owner of the business, Martyn Kirby, chose award-winning brand and interactive agency, Bazzoo, to develop the look and feel of the brand across digital, display and print platforms. The Real Burger Co makes extensive use of social media to promote the business and to share regular promotions, so it was important that their posts and promotions were accompanied with quality branding – you can find Real Burger Co on Facebook, Twitter and Instagram.

Bazzoo spearheaded the design and build of their website which also included implementing a home delivery service.

A promotional film on YouTube gives potential diners a taste of the restaurant and its unique vibe.

With the success of the Newark restaurant (above), Real Burger Co have expanded and opened a second restaurant in Grantham (below), further increasing the Real Burger Co brand awareness. The branding is prominent inside and outside both of the restaurants.

A red colourway of the logo has also been created for use with the home delivery side of the business and to differentiate between the home delivery service and the restaurants.

Branding for the restaurant chain has also included point of sale materials, menus and bespoke beer labels designed by Bazzoo for bottled beers brewed exclusively by Milestone Brewery.

 

Looking to change your brand or just starting out and need branding assistance? Email Bazzoo or call 01636 821 607

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