As a proud independent brand and interactive agency, Bazzoo work with clients nationally and internationally to craft marketing campaigns that drive sales and create brand awareness.
Our experienced strategists regularly conduct marketing audits to determine the effectiveness and consistency of brand and marketing collateral – both print and digital. In addition, we regularly review how a client’s brand can be updated (working with focus groups and key customers) and refined as markets mature or develop and where new product ranges or shifts in customer demographics.
The examples of recent projects covering design, digital, display and events we hope might provide inspiration for those looking for a step change in their marketing activity.
Not all projects are complex or expensive, sometimes it’s as simple as updating a logo, strap-line or colourway. In other circumstances, a marketing audit might reveal deficiencies in a client’s website. At its most basic level, this could be reprogramming and reordering a website to make it more suitable for viewing on mobile and tablet devices. This process is often accompanied by development of a client’s social media presence.
Where a company has detailed technical or promotional literature, experience shows that this does not always keep pace with the digital presence. In many instances, we have reviewed and updated printed literature as it is preferred by some clients.
As with print, display materials might look outdated and old fashioned. If this is the case, then there may be an opportunity to evaluate the latest exhibition stands which are generally lighter and easier to assemble with excellent print quality and definition.
If it’s marketing advice, strategy or research you’re after, our experienced team are happy to advise on the best strategies and tactics to grow your business.
For an initial free consultation, book an appointment with James at Bazzoo.